Create Engaging Content

This course will provide you with an understanding of the importance of creation, promotion and re-purposing of marketing content. Create Engaging Content is a 3.5 hour video course providing real estate professionals with an understanding of creative content and effective marketing that will get you noticed by more potential clients! This exciting course discusses the why and the how of developing content and effective marketing. Then, apply these skills to your everyday business.

Course Objectives

• Understand the importance of content and messaging
• Explain common mistakes and how to fix them
• Develop ideas for creation and promotion of marketing content
• Identify way to repurpose marketing content for different social media and marketing patforms
• Retool your marketing plan by tracking results and adjusting your delivery

Course Content

This course is a series of videos recorded from a live webinar so that you can learn the material in an Online Anytime format.

Valerie Garcia, an experienced REALTOR®, shares her know-how to help you market content effectively and how to deliver your messaging to the right audience.

In addition, the course contains a student workbook, a copy of the slides used during the video presentations, and study materials in the resource section in the review chapter.

ATTENTION CAR MEMBERS: You can receive this course for 50% off its regular price by using your membership benefits at the California Association of REALTORS® website! Visit this course at the CAR Education Online Store for more details.