Recruit and Retain the Successful REALTORS of Tomorrow

The Recruiting and Retaining course will focus on various aspects of capitalizing on personal strengths when recruiting like using simple strategies for overcoming reluctance and 21 ways to reach potential recruits. Additionally, attendees will learn to review current practices for recruiting and how to implement new strategies.

In this course you will learn:

• How to capitalize on your personal strengths when recruiting.
• A simple strategy for overcoming call reluctance.
• 21 ways to reach potential recruits.
• The profile of real estate sales success and how to identify agents who best fit that criteria.
• How to create an Office Production Profile that will help you to identify the gaps in your office and how best to fill them.
• Why it is critical to focus on profitability, not just revenue.
• The profile for new agent success including the primary reasons new agents fail.
• The steps you need to create a Unique Recruiting Proposition for your office/company.
• Why you should always conduct multiple interviews, use a job application, and do a reference and social media check for every person you interview.
• Key questions to ask new and experienced agents plus how to overcome their most common objections.
• How to avoid violating the Equal Employment Opportunity Commission (EEOC) regulations.
• Key questions to ask as you launch your brokerage including how to handle naysayers.
• Pitfalls to avoid when partnering.
• Ten best practices for retention and agent supervision from over 50 top brokers.
• How to calm angry situations and handle terminations.
• What constitutes an actual agent team.
• When and how to coach agents about starting a team.
• Best practices for attracting and retaining agent teams.
• Why many agent teams are a ticking time bomb for their brokers.